Figure 1: Dan Brown's Complete Discovery Activities Matrix
Four-quadrant graphic that runs along two axises: framing problems vs. setting direction, and divergent and convergent thinking. Borrowed from Dan Brown's book Practical Design Discovery:
Top left quadrant (Divergent Thinking, Framing Problems) Titled "Gather"
- Interview stakeholders
- Conduct domain research
- Review existing documentation
- Conduct user research
- Evaluate competitors
- Evaluate the current product
- Watch people use the product
Top right quadrant (Divergent Thinking, Setting Direction) Titled "Explore"
- Use a common pattern
- Ignore constraints to provide ideas
- Sketch together
- Get some feedback
Bottom left quadrant (Convergent Thinking, Framing Problems) Titled "Process"
- Find the patterns
- Capture hunches
- Group your observations
- Create a day in the life narrative
- Describe a task or scenario
- Visualize the problem
Bottom right quadrant (Convergent Thinking, Setting Direction) Titled "Focus"
- Revise and refine
- Prioritize insights and ideas
- Draft a project plan
- Consider implications